Win Big

Sharing the best approaches to ensure that your business wins. Inspiring stories and examples.

How To Use Crowd Funding For Capital, Revenue and PR

December 19, 2012

Crowd Funding is booming and enables just about anyone with a great idea to ask the “crowd” for small sums of money. If enough of the “crowd” support the idea these small sums can add up to a significant investment, funding the idea to fruition. Here’s how it works The person seeking backing promotes their [...]

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No Argument in the World Can Ever Compare With One Dramatic Demonstration

December 5, 2012

4 minutes ago I ordered some Sugru. I heard about it for the first time last Friday and was intrigued enough to watch this video. What an amazing product and this video proves this quote from Claude Hopkins: “No argument in the world can ever compare with one dramatic demonstration.” This video prompted me to order [...]

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But You Promised…

December 3, 2012

Last Saturday I promised to take the kids swimming. I’d enjoyed a few glasses of red wine on Friday evening, so when they jumped on me while it was still dark on Saturday morning I groaned that we’d go on Sunday instead. But dad you promised… 2 hours later I was being drowned by sea-monsters [...]

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A Talented Entrepreneur Who Endured 9 Months of Stomach-Churning Worry

November 22, 2012

Simon’s integrity struck me the minute he opened his mouth. He’s hard working, enthusiastic and honest and his voice conveys these values. We had our first conversation on the phone and meeting him in person reinforced my initial impression. I watched him as he served a customer, although he didn’t notice, because his customer had [...]

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Amazon, Google and Starbucks: Do the Right Thing.

November 20, 2012

Did you know that Stephen Fry’s favourite utensil is the snappily named “3 in 1 Aluminium Apple Peeler Corer Slicer Cutter Machine?” 104 reviewers on Amazon agree with him giving it 4.4 stars out of 5. My kids love it. In June I bought a Digital Tyre Inflator on Amazon because 348 people gave it [...]

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Did You Have a Quickie This Morning?

November 16, 2012

When my son Callum was born 6 years ago my mischievous brother Michael, a gallery owner in York, gave him a bronze snail. Now I’m not a pushy parent; it’s just that a snail didn’t quite match my expectations of this tiny child growing up to become the athletic saviour of Scottish rugby. I now [...]

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How a Bar of Soap and a Pillow Can Make Your Business Grow Faster

November 13, 2012

The British Cycling Team has some strange habits, but they help them to win more gold medals than anyone else. Their goal is to win gold by being faster than their competitors. Sometimes they win by the width of a tyre. Everything they do focuses on one simple question: Will this make the bike go [...]

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If Churchill, Gandhi, Roosevelt, Einstein, Morpheus, Ali & Jobs Were Your Mentors Here’s What They’d Say…

October 8, 2012

“Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle. As with [...]

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